Alfree

ALFREE INC. / SINCE 2013 / TOKYO

Build it.Run it.Make it fun.

We take fun seriously.Client projects, PM, our own products. We give every one of them everything we've got.

SERVICE

What we do

From early-stage consulting to development, operations and promotion. We bring everything we've learned running our own services into your project.

People discussing in a meeting in front of a laptop
01NEW

IT Consulting &
Project Management

We step into the middle of your project as PM, PMO or PdM and stay with you from requirements to team setup to operations after release. If a project is about to stall, we can get it back on track too.

Learn more →
A team member working in the office at night, with a manager looking on

IT CONSULTING & PROJECT MANAGEMENT

Stalled project?
We'll get it moving.

Executives and the front line, clients and developers. We're the PM team that stands in between, making the decisions that need making and moving forward what needs to move.

Our CEO is himself a business owner, and he works on the front line as a PM. He understands what executives care about and what is happening on the development floor, in both languages. We have moved a wide range of projects forward, from apps and generative AI to core business systems and offshore development.

We won't be beaten on response speed.

OUR PRINCIPLES

Six promises to
keep projects moving

No special methods. We do the basics, every single day.

  1. 01Start from the purpose. AI is just a tool.
  2. 02First, take stock of your business processes.
  3. 03End “I never said that.” Put everything in writing.
  4. 04Fifteen minutes every day beats one long weekly meeting.
  5. 05The bigger the organization, the more we value laying the groundwork.
  6. 06No stopgap fixes.

WHAT WE DO

Support menu

See the support menu →
Sticky notes labeled To Do, Doing and Done
PM / PMO / PdM

Project Management

From planning to progress and issue tracking to stakeholder coordination. We aim to be PMs who deliver visible output, not just keep things under control.

Illustration of a human head drawn with circuits, next to a chip
AI DRIVEN

AI-Driven Development & Project Recovery

We design development processes built around AI to keep quality and progress steady. We also join struggling projects midway as EM or PM.

A video meeting on a laptopAbout 1/3–1/2 of domestic cost
OFFSHORE

Offshore Development

Alfree pulls the requirements together and develops jointly with trusted partners. You keep the quality while spending about one-third to one-half of what domestic development costs.

Attendees listening to a presentation in a meeting room
IT CONSULTING

IT Consulting

Drawing on our experience replacing core business systems, we support you from assessing the current state to requirements, vendor selection and migration.

Two people pointing at a laptop screen and talking it over
AI / DX

AI Adoption & DX Support

You don't need to build AI from scratch. We use existing AI wisely and make things easier step by step, starting where the burden on the front line is heaviest.

A team discussing a plan in front of a whiteboard
NEW BUSINESS

New Business Support

Drawing on our experience launching our own services, we work with you from validating ideas to MVP and growth.

CASES

Case studies

See all case studies →

* Client names are withheld due to confidentiality obligations.

OUR PRODUCTS

We also build and run
our own products.

We're not just a contract-development company. In fitness and yoga, we plan, build and operate our own products.

Genoplan × BeneFitness: fitness you can feel confident about thanks to genetic testing, understanding future health risks × exercising regularly
01Fitness video platform

BeneFitness

BeneFitness is an app that lets you learn from fitness videos uploaded by instructors, as if you were attending a class. With fitness you can feel confident about thanks to genetic testing, it supports you in understanding future health risks and keeping up regular exercise.

Usage rate92%
Continuation rate80%
The BeneFitness app screen and a genetic testing kit
A training session or briefing in an office
For businesses

Online Fitness with Genetic Testing (Corporate Edition)

With fitness you can feel confident about thanks to genetic testing, we support your employees in exercising regularly and understanding future health risks. Usage rate 92%, continuation rate 80%.

See the corporate service →
Nature VR Yoga: silhouette of a person doing yoga on a lakeshore at sunset
02360° VR yoga

Nature VR Yoga

Experience yoga in the middle of nature in 360° VR. Nature VR Yoga is a 360° VR yoga service that lets you practice yoga in the great outdoors without going anywhere.

Visit Nature VR Yoga →

Lessons now streaming

Michiko Minegishi's Sea Yoga in Bali Vol. 1Michiko Minegishi's Sea Yoga in Bali Vol. 2Michiko Minegishi's Stick Yoga in Bali Vol. 1VR Yoga for Women Vol. 1

ABOUT ALFREE

Our reason to live:
Smile → Enjoyable →
Fun.

We create something worth living for, where smiles overflow for both the people who give and the people who receive, until it all becomes enjoyable. Even when the work is hard, we want to do work we can look back on and call “enjoyable” and “fun.”

VALUE01

Enjoy trouble

Especially in times of trouble, let's get through it cheerfully.

VALUE02

Choose the fun option

When in doubt, choose the option that's more fun.

VALUE03

We won't be beaten on response speed

We build trust through fast replies.

Let's make it fun, together.